Since the start of the campaign….

We have shared the No Idling message with 3,800 people directly…

Including the drivers of more than 1,000 idling vehicles…

And 1,450 people have pledged not to idle in the future.

Vehicle Idling Action is a London-wide behaviour change campaign which is helping to reduce localised air pollution caused by motorists who leave their engines running when parked.

Monthly Idling Action Events take place in 12 local authorities, with teams of local volunteers and project staff working to educate both motorists and pedestrians.

Our approach is to invite drivers to join our campaign and switch off their engines when parked to help improve local air quality. When approached in a friendly and non-judgemental way, we find that around 75% of drivers switch off when asked by our volunteers, and many pledge to give up the idling habit for good.

Whether you’re a concerned local citizen or work at a local business, if you’d like to get involved, we’d like to hear from you. Please check out our volunteer page for more information or get in touch.

And if you are a business in one of the 12 local authorities and would like to support the project, please see our businesses page for further information about how you too can get involved.

The 12 local authorities involved in the project are:

London Borough of Camden
City of London Corporation
City of Westminster
London Borough of Enfield
London Borough of Hammersmith & Fulham
London Borough of Harrow
London Borough of Islington
Royal Borough of Kensington & Chelsea
London Borough of Lambeth
London Borough of Southwark
London Borough of Tower Hamlets
London Borough of Wandsworth

This programme of idling action days is being delivered by the Vehicle Idling Action Partnership consisting of eco action gamesGreen GumptionCool World Consulting and Project Dirt.

The campaign is funded by the Mayor’s Air Quality Fund.